The premises is quite small, but there is the required space for the activities that new to be carried out. There are number of rooms there is the reception area which is the first place you see when you walk in, two toilets, the largest room which is the printing and packing room, there is the stock room, the sewing/ embroidery room, office room upstairs and landing that is spread around half of the largest room which contains some stock and screen making facilities and the dark room. There is also the kitchen.
Silk Screen Printing Machines( to print on t-shirts, bags, and other garments)
Industrial Sewing Machine, (to sew on company labels, repair garments)
Embroidery Machine, (embroider logos/names onto company garments, caps and school/workplace clothing)
Heat Press,( to iron on cad cut film logos, names on to clothing and bags.)
CAD Cut printer( print outs design from computer onto cad cut film which is then heat pressed on to a garment)
Conveyor(to dry the screen print ink on the garments/bags)
Photoshop and Illustrator ( used to create graphics for garments/items, create stickers, labels, cad cut images)
Label printing machine( used to print labels with garment size information to stick onto bags.)
Health and Safety:
They have public liability, insurance, fire exits, safety rules and regulations placed on the walls and machinery, needle guard on the sewing machine, barriers by screen print machines.
Impressions abide to all these legal health and safety regulations as they provide toilets and cleaning facilities, have full insurance and legal details. They are clear visible fire exits and extinguishers. The sewing machine I use has a needle guard, all print machines have standing guards so you don’t get hit by the machine when it is rotating and the convener has a safety belt so your hair can not get caught. There is also a first aid box available which contains the important items that you would possibly need for a minor injury.
Found on: http://www.hse.gov.uk/pubns/law.pdf
Health and Safety Hazards:
There were not a lot of health and safety hazards I spotted the only hazards I found were is that there isn’t a lot of space so the boxes of orders are all over the place, as the stock room is also small. There are also open paint pots and the conveyor used to dry the garments screen print is of a very high temperature and you have to be very carefully when handing garments which have just come off the converter this could be resolved with heat resistant gloves/mitts.
This is the workplace layout.
The company gets their inspirations from the customer as they are making to order. The source their materials from wholesales suppliers such as Sol, Fruit of the Loom, Gildan and American Apparel these suppliers are from various countries such as France, the UK, Belgium, Morocco, Egypt and California.
The company costs its services by how much a tin of paint is, for the silk screen printing machines, deducted by per square metre to get the ink price and the garment price is worked out as follows;
Garment price + VAT + Impressions costing
Garment order numbers are limited to 10-25-50-100+
The company’s designs are produced using oil based silk screen printing they also used vinyl and embroidery. Their designs are produced in house and the only externally sourced suppliers are the digitizers for DST.files for embroidery from Japan.
Quality control is very important to Impressions and they take measures such as lots of test runs, the company graphic designer breaks down the colours using his software on the computer, the printers make screens which they do tests on on scrap garments to check the colours and print is coming out how it should. They use Pantone numbers to make sure that the colours they are using are exactly the colours the customer wants and they also check pigments. They also send customers visuals and get them to check the items before they take them.
I asked my placement provider if money wasn’t an object what would you do to improve Impressions Screen Print LTD. Although they are fast and efficient as they are, technology can make their business more successful and help progress their business in this digital age as they would be able to deal with more customers and larger orders. They only process in which they do not use any technology at all is the very last process of bagging the folded garments as this is quite fussy and time consuming. My placement provider Steven Fisher said that an automatic bagging machine; like they use in America, would help with this but it is very expensive and they don’t have the space for it. This is also why he would like the building to be a lot bigger at the moment his building is 3,300 square feet but he would like a space of 5,000 square feet.
Currently they can only print on fabric items such as t-shirts, caps and bags but a pad printing machine which enables you to print on pens and pencils etc… However he’d need a new staff member to man this but it would bring more customers in which would help grow the business. I think this is a very realistic and possible idea that would work and fit well in the business. Currently they have three screen printing machines he has one which is a 6 head but is currently trying to get a good price for an 8 head one which would make it possible to print more items, finish orders a lot faster and make it easier for staff. His business is right on a industrial site where other business are so they are all on the same bay section. It would massively help to have more space in the back of the building to have a bay loading section, it would make it much quicker to get deliveries as there are usually so many boxes coming and leaving the building.
This week I worked 4 days for 5 hours each day. On my fourth week I got to work on something different. I enjoyed working on Olive and Franks clothing as it is a independent designer whose done so well and is getting even more success day by day its very inspiring for me and fantastic to add to that journey. It was fun working with different styles of garments such as the army jackets and sweatshirts, I also enjoyed working on the bags. I think working on this label really taught be a lot about branding and how the little details such as the logo label sewn onto the handle of the printed quote bags to give them a unique touch. I think it’s very important to show your brand off as much as possible to make it more familiar such as Adidas and Nike do. Adding your logos on your range also increases more followers and possible customers as people can see it and easily search and find you. I can use this for my collection branding and try fit it in to suit my theme as I do find hem tags suit casual and sporty brands more so I would like to incorporate this idea but to my collection theme Decadent Drama. I can also use this idea when I go to University and when I’ve graduated too. I am also deciding lately what I want to do in the future and one of my ideas was that I was thinking off starting my own brand designing but sending designs off to get made rather than constructing them myself, so researching into her brand helps me towards making my decision.
I found the hem tags quite tricky to sew when I first started as they are like binding so you can also see the front side of the tag but you need to make sure the back is aligned as perfect as possible to meet the front from the other side or the back wont be sewn on to the garment. Once you do it a few times you can estimate it more efficiently of where it is and get them to match perfectly. I do find binding quite tricky in general, again because you cannot see the other side you worry about it not matching or looking messy but this will help me in the future using binding and it also applies to other sewing too such as sewing pieces together or smaller pieces that can be trickier.
As I spent the last day of the week folding, packing, boxing and invoicing as there was no sewing. I didn’t learn too much but I got to practice my skills and improve upon them. I know if I worked in this industry or similar I would need to be able to be systematic as it is cost effective, makes me more reliable and more employable. I also got answers for all the questions on my sheet and got to ask a few more which really helped as I learned so much about the business and the industry. You don’t get that kind of information just by looking on the internet so its very important getting a first hand insight into a garment business.
Market sector and level is luxury items and wholesale.
Customer Profile: Corporate, standard events, promotion and schools. Here is a customer profile board I made for Impressions Screen Print LTD.
Products they make and sell include; T-shirts, jackets, hoodies, trousers, crop tops, polo tops, bags and more in a range of different styles/variations.
Competition and competitors; Uniform Factory, Wild Thing and Wicked.
My roles and responsibilities in my placement involve all sewing duties mainly sewing labels, but I have also hemmed, altered and fixed garments and curtains too. I am also to fold, add swings and pack garment sometimes I am required to write out invoices too. The permanent position available is a sewing machinist. The job description for a sewing machinist in Impressions Screen Print LTD would be that the role involves mainly sewing company labels onto made to order printed and or embroidered garments, folding garments to a professional standard and packaging garments using all manor of packaging equipment. The person required for this job would need to be reliable, fast, efficient, organised and they would need to be able to use an industrial machine appropriately and have the required sewing skills for the job.
The marketing strategy of the company is using the internet, social media, google ad words mostly to advertise. They are a soft sales company and that’s how they target their customer they also rely on word of mouth. Their branding identity is all about their professional and fast printing service of garments Their garments are made to order so they are not exactly distributed. They promote the company through social media, their website and word of mouth.